How to Make a Successful Game on the App Store and Google Play 2022

by Jackky, Sunday, 12 June 2022 (3 months ago)

How to Make a Successful Game on the App Store and Google Play

How to Make a Successful Game on the App Store and Google Play: Today more than ever, people are playing games. In the past few years alone, the number of gamers has grown by over 50 per cent.

This means that there is a growing demand for quality games on mobile devices and that demand is only going to get higher as time goes on. As such, getting your game into the hands of as many players as possible is paramount to its success.

That being said, making sure you have an app that stands out from other games available for download can be fairly challenging. Fortunately, with a few strategic moves, you can ensure your game gets featured and receives plenty of traction from potential users. Let’s explore how you can make your gaming experience a success!

Successful Game on the App Store
Successful Game on the App Store

Be Specific About Your Game’s

To make a Successful Game on the App Store, As you are probably aware, the best way to get featured and gain traction for your game is to make it relevant to the players’ interests. If you want to grow your player base, you have to make your game appealing to their needs, wants, and desires.

Therefore, it is crucial that you enter into the world of gamers with a very specific understanding of your game’s target audience. You can do this by first examining the types of players who will most likely be interested in your game. Ideally, your game will appeal to a specific type of player who has a specific set of reasons for playing your game.

Accordingly, you should make sure that you target these players by analyzing the types of players who like the games within your genre. In this manner, you can create a game that is more tailored toward those players’ interests.

Create a Strong Video Trailer

To make a Successful Game on the App Store, A video trailer is a great way to introduce your game and set the mood for what it is about. These videos are extremely important for getting your app noticed, so it is crucial that you take the time to create one that is both interesting and appealing.

If you are looking to go the extra mile, you can even create a video trailer that is inspired by famous films! The best part about video trailers is that they are incredibly simple to create.

All you really have to do is choose a setting for your game and then dress the scenes out a bit. You can also make these videos available on platforms such as YouTube, Facebook, and Twitter so that as many people as possible can have access to them.

Publish Frequent Updates

To make a Successful Game on the App Store, As you are likely aware, the game industry is constantly changing. New technologies emerge every day and games are being pushed aside by other types of media. Additionally, the growing popularity of mobile gaming has led to a significant decline in the number of apps being installed.

This means that the people who download your app are likely to spend even less time on their devices than they were a few years ago. To make matters worse, the number of people who are switching over to mobile gaming is extremely small. To solve these problems, developers have to regularly push out new updates for their games.

When it comes to getting featured on the app stores, these updates have to be frequent and regularly include new features and content. Ideally, you want to aim for updates that are released once every few weeks.

It should go without saying, that you also want to make sure that your updates include fresh, engaging content that players can sink their teeth into.

Use High-Quality Screenshots

To make a Successful Game on the App Store, According to a study, nearly one-third of people have changed their minds about downloading a game because of bad screenshots. This means that you want to make sure that your screenshots are high-quality and that they tell the story of your game.

Ideally, you want these screenshots to be representative of the entire game so that they show off what makes it so great. It is important that you take the time to create quality screenshots for your game. This is because these screenshots are likely the first images that people will see of your game.

If they are not appealing or interesting, they are likely to turn these people off and prevent them from downloading your app. Luckily, this is a relatively simple process and can be completed in a matter of minutes.

All you really need to do is head to an image editing program and create your screenshots. Once they are ready, you can share them on social media platforms, such as Facebook and Twitter.

Ask for User Reviews and Ratings

To make a Successful Game on the App Store, When it comes to getting your app featured, the best thing you can do is ask for user reviews and ratings. This is because these types of reviews and ratings are going to help you gain traction, and they are going to give you a better idea of what your players think of your game.

Additionally, you can use these reviews and ratings to see where you need to make improvements to your game. This is useful since you will be able to identify any flaws in your game that your players might not have noticed.

It is important to note that you should only request a certain number of reviews and ratings at any one time. This is because the app stores have a limited capacity for these types of submissions, and you will end up getting banned if you go over this limit.

Don’t Limit Yourself to Just Games

To make a Successful Game on the App Store, If you are only planning on developing games for the app stores, then you are going to have a tough time getting traction. Unfortunately, the fact that you are limited to just the app stores means that you are going to be competing against a lot of other developers.

To make matters worse, many of these other developers have significant marketing budgets, which means that they are going to be able to get their games featured and gain traction.

To combat these issues, you are going to want to try and develop a following outside of just the game industry. This means that you are going to want to build a strong social media presence, and you are also going to want to build a personal brand outside of the gaming community.


The days of just being content with your downloads are over. In order to get featured and attract a lot of users, you are going to have to hustle and do everything within your power to grow your following.

That being said, doing this does not have to be difficult, and you can make it a breeze to grow your following with the tips detailed in this article. From using video trailers to creating high-quality screenshots, these are all great ways to get your profile on the app stores.

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